Blinkit Launches Seller Hub To Help Brands List On The Platform

Blinkit has launched a ‘Blinkit Seller Hub’ to help brands list on the quick commerce platform and start selling their products.

The hub will make selling via Blinkit “self-serve” for brands, without any need to interface with any intermediaries or with the platform, Blinkit chief technology officer Sajal Gupta said in a post on X.

“We believe we can serve the community of brands better by building tech that gives them more power and control over their quick commerce presence. Over 200 brands already have access to their Seller Hub and we are rolling out to more brands soon, after the required regulatory verifications,” Gupta wrote.

With this, the quick commerce platform is looking to emulate ecommerce giant Amazon. Gupta said that the company wants to “create a seller program in quick commerce which is significantly better than any other”. He added that the company’s benchmark has always been “the OG, Fulfillment by Amazon (FBA)”.

(The story will be updated soon)

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